Why insurance converts at checkout and nowhere else
The behavioural case for embedded distribution, with numbers from live partner journeys.
Blog & insights
Notes from the checkout line
Writing on embedded insurance in the Kingdom - announcements, engineering, market analysis and the economics of selling policies where people already are.
On the editorial desk
Publishing soon - the pieces we're writing now.
Anatomy of a 24-hour integration
What actually happens between your first sandbox call and your first issued policy.
The state of embedded insurance in the GCC
Regulation, categories and the platforms moving first across the region.
Single provider or price comparison? Choosing your embed mode
A decision framework for platforms weighing simplicity against choice.
How platforms turn policies into a P&L line
Revenue-share economics explained through three anonymised partner models.
What Insurance Authority approval means for your platform
The compliance you inherit - and the liability you never take on.